{"id":234,"date":"2021-03-17T07:56:42","date_gmt":"2021-03-17T07:56:42","guid":{"rendered":"http:\/\/thepeoplerooms.com\/?post_type=product&#038;p=234"},"modified":"2021-03-17T08:48:10","modified_gmt":"2021-03-17T08:48:10","slug":"workshop-and-classes-15-hours-consultation","status":"publish","type":"product","link":"https:\/\/thepeoplerooms.com\/index.php\/product\/workshop-and-classes-15-hours-consultation\/","title":{"rendered":"Workshop and Classes &#8211; 15 Hours Consultation"},"content":{"rendered":"<p style=\"line-height: 22.5pt; background: #FEFEFE; margin: 0in 0in 22.5pt 0in;\"><span style=\"font-size: 13.5pt; font-family: 'Arial',sans-serif; color: #26313d;\">Instead of a speaker talking to attendees, without any \u201chands-on\u201d interaction, businesses may also offer workshops or classes.<\/span><\/p>\n<p style=\"line-height: 22.5pt; background: #FEFEFE; margin: 0in 0in 22.5pt 0in;\"><span style=\"font-size: 13.5pt; font-family: 'Arial',sans-serif; color: #26313d;\">Imagine you are trying to grow business for a small yarn shop. You want to bring people into the shop to increase sales. You could bring in a guest speaker and offer a free class. Then, you can give students a limited-time discount to increase your sales.<\/span><\/p>\n<p style=\"line-height: 22.5pt; background: #FEFEFE; margin: 0in 0in 22.5pt 0in;\"><span style=\"font-size: 13.5pt; font-family: 'Arial',sans-serif; color: #26313d;\">Perhaps you offer them a 20% discount if they buy the day of class, or 10% if they buy within that month. After attending the class where knitters can get excited about their new projects, they will be in a great mood for shopping! Plus, by offering them a free class, you have the opportunity to establish a relationship with your potential customers. You are also building brand loyalty, and making them comfortable in your store.<\/span><\/p>\n<p style=\"line-height: 22.5pt; background: #FEFEFE; margin: 0in 0in 22.5pt 0in;\"><span style=\"font-size: 13.5pt; font-family: 'Arial',sans-serif; color: #26313d;\">A B2B marketing company could do something similar and offer a class with free training on its product or service. Alternatively, it could bring in a guest speaker to teach on a topic its users all care about, such as marketing metrics and analyzing campaign success.<\/span><\/p>\n<p style=\"line-height: 22.5pt; background: #FEFEFE; margin: 0in 0in 22.5pt 0in;\"><span style=\"font-size: 13.5pt; font-family: 'Arial',sans-serif; color: #26313d;\">You may or may not choose to charge for a masterclass. Aside from covering the costs of any food, space, and other supplies, you may need to pay a speaking fee and travel costs for a top-notch speaker.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Instead of a speaker talking to attendees, without any \u201chands-on\u201d<\/p>\n<p><a href=\"https:\/\/thepeoplerooms.com\/index.php\/product\/workshop-and-classes-15-hours-consultation\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\">Workshop and Classes &#8211; 15 Hours Consultation<\/span><\/a><\/p>\n","protected":false},"featured_media":253,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"class_list":["post-234","product","type-product","status-publish","has-post-thumbnail","hentry","product_cat-miscellaneous"],"_links":{"self":[{"href":"https:\/\/thepeoplerooms.com\/index.php\/wp-json\/wp\/v2\/product\/234","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thepeoplerooms.com\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/thepeoplerooms.com\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thepeoplerooms.com\/index.php\/wp-json\/wp\/v2\/media\/253"}],"wp:attachment":[{"href":"https:\/\/thepeoplerooms.com\/index.php\/wp-json\/wp\/v2\/media?parent=234"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}